Tài liệu markesting bán hàng

EDUCATION MBA OF MARKETING -----------------MBA OF SUPPLY CHAIN & INFORMATION SYSTEM MANAGEMENT University of Massachusetts (double majors) GPA: 3.9 / 4 - Excellent June 1, 2015 to Present Hoang Minh Nghiem CERTIFICATE OF HBX CORE BUSINESS PROGRAM Marketer Harvard Business School 2016 BACHELOR OF INTERNATIONAL BUSINESS ABOUT ME Foreign Trade University of Vietnam GPA: 3.2/4 Ambitious and trustworthy man. Always work with highest responsibility. Familiar with teamwork and making - decision position. 2008 to 2012 REWARDS “It does not matter how slowly you go as long as you do not stop” - Confucius TOP 3 APICS NORTHEAST DISTRICT CASE COMPETITION Simulation competition for Supply Chain students in Northeast US 2016 STRENGTHS TOP 10 - IBM WATSON ANALYTICS GLOBAL COMPETITION 2016 Marketing Data Analysis Computer skill Teamwork & Leadership Hard working (16/24) Learning and adapting Competition for big data analysis research of IBM 2016 TOP 2 - VYE (VIET YOUTH ENTREPRENEURS) BOOTHCAMP Startup “Mintown - platform for handmade products” 2012 OBJECTIVE TOP 1 - VCCI (VIETNAM CHAMBER OF COMMERCE AND INDUSTRRY) STARTUP COMPETITION Develop career in an international company. Become senior manager in 4 years. Project “OQ: Paper Toys for Children Education” 2011 SOCIAL ACTIVITIES PERSONAL INFO Date of Birth 23/02/1990 Gender Male Nationality Vietnamese Status Married 2012 Certification for Young Leader of Foreign Trade University Vietnam 2010 -2012 PRESIDENT OF YOUNG MEDIA CLUB Be responsible of: - Publishing the university’s internal newspaper CONTACT ME - Managing the university’s website - Organizing conferences and seminars for students [email protected] 0976 183 690 FTU YOUNG LEADER - Be responsible for all club’s activities and the development strategy 2011 LEADER OF VOLUNTEER ACTIVITY IN HA GIANG 2010 LEADER OF VOLUNTEER ACTIVITY IN CAO BANG WORKING EXPERIENCE 8/2016 to Present Garcia Limited Liability Company 3/2014 to 3/2015 2D Vietnam Joint Stock Company Position: Online Marketing Manager Task: Developing a new project (online streaming movie website) for US market Position: Marketing Manager for Uniform business Task: - Building business strategy for the company with the board of directors - Building and developing branding - Developing distribution channels in North of Vietnam - Running advertising campaigns to scale up revenue - Managing marketing team - Coorporating with other departments Result: - Total revenue increases 50% - Built a new customer segment - Expanded distribution channel up to 5 other provinces in Vietnam - Completed new brand identification 10/2012 to 2/2014 Mintown Service and Trading Joint Stock Company (event organizer and e-commerce) Position: CEO and President Task: - Mapping out the comprehensive development strategy of the company - Being responsible for revenue result and cash flow - Connecting all departments - Building the company culture Result: - Created the first e-commerce platform for handmade and handicraft in Vietnam - Hosted events which had great reputation in Vietnamese young people (average 7.000 people each event) - Was considered as one of the fastest developing startups in Vietnam However, the company ceased operation because of market dificulities and our lack of principle. 12/2011 to 6/2012 FPT Corporation (working in the field of information technology and telecommunications) Position: member of “FPT young leaders” (a program which trains and selects future managers for the corporation) Task: - Doing market research for Internet service - Planning and running promotion campaigns - Supporting marketing activities in all North provinces of Vietnam 2009 to 2011 Design freelancer (as a part-time job) Design websites, printed items, etc WORKING SKILLS Business knowledge Be educated by well-known universities in Vietnam and US. Have 2 MBA in Marketing and Supply Chain. - Understand business process and management - Experience in launching new project - Read and analyze financial statement - Evaluate business opportunity Marketing Online With many years experience, I have both strong individual skills and management skill in marketing online - Set up and running effectively Google Adwords campaign - SEO (Search Engine Optimization) - experience with hundreds keywords in top 10 Google - Content development - Facebook Advertising - Email marketing tool (MailChimp) - Understand customers’ demand and how to attract them - Manage marketing team Designing - Design graphic (use fluently Photoshop, Illustrator) - Edit video (Adobe Premiere and other video softwares) - Build professional website (with Wordpress platform). Some of my websites: macherie.vn, lemart.vn - Design magazine (with Adobe Indesign) Data analysis Top 10 in IBM Watson Analytics Global Competition (for big data analysis research) with project “Air quality and health impact in New York” Data analysis use: -R - SPSS Event Organizing Have experience of organizing events for more than 7.000 people Office Software - Use fluently all Microsoft Office software (including Word, Excel, Power Point) - Familiar with team management tools (Trello, Slack) Teamwork and Leadership - Can cooperate well with other teammates - Familiar with making-decision position - Have high responsibility FUTURE IMPROVEMENT Gain more experience in professional business Study Chinese Study coding