\
DELTA Business Communication Skills
Series editors
Susan Lowe and Louise Pile
ErmaiLing
Louise
Pil"e
"rt-*-!dFxiill@
MffifuKA
PUBLISHINC
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DELIIA Publishing
39 Alexandra Road
Addlestone
Surrey I(T1 5 2PQ
llnited I(ingdom
@ DELTA
I'ublishing 2004
All rights rescrved. No reproduction, copy or
transmission of this publication may be made
without written permission from the publishers
or in accordance with the provisions of the
Copyright, Designs and Patents Act I 98 8.
or under the terms of any licence permitting
copying issued by the Copyright Lioensing
Agency, 90 Tottenham Court Road,
London W1P 9HE.
PHOTOCOPIABLE
56-58 may be photocopied for
use in class but may not be sold or
distributed separately or included in any
other publication lbr sale or distribution.
Pages
First published 2004
Critically read by Anne
Lar,r,s and
Sarah Baldy{iihnapfel
Edited by Catriona Watson-Brown
Designed by Caroline Johnston
Illustrations and cover design by Peter Bushell
Picture research by Emma Bree
Printed by Halstan & Co, Amersham
P
lrc to a cknowle dg ement s
Cover: DigitalVision
Page
1
3: DigitalVision
Page 20: Brand
X/Alamy
Page 27 : Imagesource/AIam5,
Page 36: DigitalVision
Page 12: DigitalVision
Page 44: Photodisc/Creatas
Page
49:DigitalVision
ISRN Book 1-900783-81-9
cD 1-900783-87-8
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Learning iournal
Buring the course
As you work through each unit, summarize helpful Ianguage and tips forellective
e-mailing. An example is given, but what you note down will depend on your ortn
learning pattern.
Example
Unit:6
Useful language:
to do your best; to
to run a spell
malce a rese rvation;
check; to attend a session; l've
worked here since 1999/brthree
years.
Useful tips: check my e-mail will
make a goo4 impression on the
reader;
iskJon to read through my
e-mail before sending it
Your Learning journol
Unit:1
Unitt2
USeful language:
Useful language:
Useful tips:
Useful tips:
Unit:3
Unit:4
Useful language:
Useful language:
Useful tips:
Useful tips:
Unit:5
Unit:6
Useful language:
Useful language:
Useful tips:
Useful tips:
E
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Getting started
IT
THIS UNIT LOOKS AT:
I
I
I
I
key e-mail terminology and'netiquette'
Ianguage for beginning and ending e-mails
giving your reason for writing
referring to previous and future contact
n, lnetlketi The unwritten rules of behar''iour on the Internct,
especially related to the use of c-mail, chat rooms and newsgroups.
netiquette
fA
v" **"au
'L:{rti*-r-AL
+
Look at the e-mail below and consider these questions.
I
1 Who is the sender? thc receiveri
2 Is there a signaturei a disclaimer?
3 Is the subject line lilled in?
4 Has the importance option beerr uscd?
5
Has the e-mail been copied to anyone else (using the bcc (blind carbon copy) or
cc (carbon copy) lield)?
6 What is the purpose of the e-mail?
7 What format would the altachment
8 Wlrat is the rcceirrer expected to do?
To:
bc in7
[email protected]
From: [email protected]
Cc:
Bcc:
Subject: Sales Manager post (ref. 7672P)
Dear Mr Vogel
Thank you for your e-mail expressing interest in the above vacancy.
Please confrrm whether you would prefer to receive an application form and
further details by e-mail (Word XP, approximately 551() or in hard copy by post.
lf you have any questions, please do not hesitate to e-mail or phone me.
Yours sincerely
Stacey Griffrn
Personnel Assistant
s.g rif
i
n
@trave lexpress.com
Travel Express
35 Windmill Street
Evesham EN42 gTR
UK
ret +44 (0)1
868 767565 (extn 392)
Fax: +44 (0)1 868 767600
ikr;'x:'.1;::1"."
,'ffitril
otherwise'
*t,E
I
Gettine started
***************
h-!.lpllwrrylv.[ra vclc xpress. c o m
The content of this e-mail and any attachments sent with it are confrdential and for the
addressee only. Any unauthorised copying or distribution by anyone else is prohibited.
Please delete this e-mail if you have obtained it in error.
Il
PalrPls Eurllag
I
'uollf,es sef,rnosou orll u! gs aSed
uo sosrf,Joxo aql op'1q8g.r sesse.rppe 8u1pe8 uo erglre;d a,rou roJ l" ,
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sJequnu
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Ireu-e 8ur1uu prole ol puu'repeeq Ireru-o eql ur setueu Jo
Sur,teq pto^B ol
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aql Jo peolsut pleqt
elu pue (.'c1a'ptor11) lEruJoJ eql leq] Je,\receJ eql
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sde8 eq1 e1e;dluo3'sse.rdx3
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o
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Exontple
e-moils 4 Look at the example e-mails below. To what extent does each follow the
guidelines on page
,
9?
To: [email protected]
From: [email protected]
Subject:
r-\
/// t*l^*n
U
hi
leaflet.odf
Dear Ms Jason
Thank you for your phone call of 3rd January. I am pleased to hear that \Iodel BHT43
has been selling wel1. I am attaching a leatlet listing our ful1 range of larvnmorvers, as
requested. I look forward to doing business further with you in the Iuture.
Yours sincerely
Myra Wynn
Sales Assistant
To:
[email protected]
From: [email protected]
Subject: meeting next week
Dear Leila
I
just wanted to let you l1se o1 8ul1rr,n ru 1 p
"' lou ,roJ azrSolodr: ol qsr^\ I r
"' ro; no,{ IUELII ol e>lll plnom 1 'uoscruef erpuEs lo Ipqecl uO q
x"' ol
a>lll p,no,{
',r oloq sese.rqd Suluedo
l
.
luFlr
Sururcldruor
EuDlrrcql
L
9
S
Surlsanber 1
3urcu"ro.1ur g
t-rnzrSolode 7
peJepuorr 1sn[ e
3u11r,tur
aql ol 3ugll.rr*.ro; suoseoJ aql q)lelr,t
1
q
Buytor.u-a.roJ suosoay
aserqd JPrur()lur*
'(lrotord
eql uo no.{ ql1,n 8ur1;o,u)
ol prE^\roJ {ooI plrr2
nod Surloaru pe,{otua 1
'eut ouoqd "ro
ireru-c cseeld'suorlsenb
due o,req no,L;1
* i(eprelse;(
no,{ ruo.r1 Jeeq cll eJrN
"'(nr pelse;e1ur
o-ru not() ]Eql Ileu-e
rno,{ uro4 pur?}s-rcpun eAA
'(eJLreJeJuoJ
sJlus JLll lnoqe no,{
8ur1rr,lr ure 1
punuer)
'(raded pcol
oul ul
lueueSrlreApE
rnod) ,ues I
* 'uo JOJE[ ]lEr E eru cArS
'sn lJl]luoJ
'(lrEur-e
ol elelrseq lou op eseeld
'uorleu-roJur Jeuorlrppe
due c>lrl ppoa,r nod
1se1
rno.,{) ol rolo-r
J
* '(c1o[ rno.,( lnoqu)
31
dllroqs
nod ruo.r; recq o1 adoq I
reeq o] pe13 d11eer se,n
"'
'(ra11o1
rno,{)
*'OUIJ
o1
x
'(FI des)
ol lreu-e prnb e lsn{
'(rrnqlorq
1so1e1 rno,{) lnoqe / o}
p-re8or Lillru / SuluraJlroJ
7 o1
1
.{1da; ur 3ur1rr,n rue
1
* '(eur dloq plnor
nod) y perepuot\ lsn{
01 ,{1der u1
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aruos curl e olu doJC
;1uau1'rodaP
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'(sacrrd -rno o1 a8ueqc e
1o
no.{ ur.ro;ur) ol {sua
e,4,\
'alqEl orll ol pPr ol g1 a8ed
uo slrELU-o orll u! sese,rqd leuolllppe pull uorll',v\oloq sese;qd aql lP Ioo-I
iJii::;;'-Iffi.,;'i
S t3otuor
atntrnlysnottat6
I
Match these key terms with their definitions.
1
netiquette
Key terminology
2 subiect line
3 attachment
4 to cc someone
5 signature
a
b
type of electronic file (e.g. Word)
c good-practice guidelines for e-mailing
d your contact details below your e-mail
e a document e-mailed to someone
I a folder containing messages for you to read
g to copy your message to another person
in
6 lbrmat
7 in-tray
Useful
where you write the topic of your message
phroses 2 Put the words in the correct order to form sentences.
1 your dated I writing am reply in to letter ,5 lune
2 look I forward to your receiving reply
3 please attachcd find a copy caLaloguc of our
4 you thank for e-mail your
5 you if have questions any please not do hesitale contact
6 I writing am concerning the launch product week ncxt
7 really I'm the glad to about interview hear
8 if you wondercd lihe to just mcct would up later
3 Complete the e-mail using words
to me
and phrases from the Presentation
section.
To: [email protected]
From: [email protected]
Subject: USEL'S product range
1
N4s
lam writing
Martina
2--
regard
I would be grateful if you a
product range.
I
s
forward to
6-.
3
your advertisement in Eusrness Weekly.
send me some information about your latest
from you shortly.
Petra Harmer
4 1 I i.2
Listen to a voicemail message from a colleague. Make notes in the
framework on page 55 of the Resources section. Then write the e-mail.
lll
n
I
Gettrng started
W
pou€)s Bur11a9
I
.lINN SIH] NC S]TON ])VA] CNV-IVNENOI SNINEV]I
ENOA OI NE'I MON E
la8ueqr ^/\ou plno.^
no{ turqy(ue aJoq} sl'rr\or^Jo 1ulod s,,repeoJ orl} ruo4 lrerrr-a aLl} pearou
Z
'
'r*'I 10 rlns?J D 5D uaddDt{
-
I
l+
1uorur noA +"{nn l:o,
1o asod'rnd
,,rl]rltt'r
"
'lreru-o .rno{ e1;.ra1 q
'uorl)as sefrnosag aqlro 99 e8ed uo lro/v\aule4 aql u; suollsenb
aql uo solou a4pl,^l'ssoursnq JoJ ol!r/v\ ol paou no{ ;;eu-e uE }o lulql E
rq; P''*
ur
dza;
otJ-
&"e@331*pttegueS
iuJur^e;
uo urj>iue"rs ;W tJJLGqfuW
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{;erecurs srnol
'oLu l3eluos 0] ale]lsaq 10u op esea;d 'uorleLUroJUt raqlrn; ,{ue a1r; p;non^ no{
;;
'slonpo.rd rno ;o {ue ssnostp o1 ue6equedo3
ur no{ lrsrn o1 pasee;d aq plnoM aH 'leJ aper} e roJ )oaM }xau )Jeuuoc ur
aq
'erneutpueos lo} anrleluasatdat sales lno 'ur;1uer1 uosef leql alou aseald
;;rm
'palsanbe; se 'spoo6 leouloala;o e6uer aneu
rno ro; 1sr; acr.rd e poLloelle eneq I '{lenrqal puZ ;o {;rnbua rno{ -ro; no{ 1ueq1
uasueH rN reoc
cop'}s1;-ec1rd
spooO ;ecr.rlcolo :]stl acu6 :lcelqng
uoo'raaJOOreqeuuot-d
:u-ro"r1
Luoc'JaarOUrlluer;-[ :ca
uoc'raq@l'uasueLl :01
'uorlf,es so)Jnosau aqlJo 95 e8ud uo {Jo^ olue4 aq} u; suollsanb
eq1 ugeBe raplsuof ',(;de.r no{ aroJag 'r(;de.r .rnor( o}lJ^,\ pue so}ou aq} }E )oo-l
'1er'u-a tulalo;;o1 oq] ollof,ar no{'ue8equedo3 uo.r; uasupH src-l eJe no1
S
Ke$crene
e
lJseful phroses
I look lbrward to doing business with you
again in the future.
Greetings
Drop me a line some time.x
Dear Mr/Mrs/Ms/Miss Gillet
I refer to (your last e-mail).
Dear Sir; Dear Sir/Madam; Dear Madam
I saw (your website).
Dear Finn/Margit
Hello Mike *
We understand from your e-mail that ...
Hi Jane *
or phone me.
Endings
I enjoyed meeting you and look forward
to (meeting you soon).
If you have any questions, please e-mail
Yours sincerely
Yours faithlully
Best regards / Best wishes
AIi the best *
Key e-moiling terminology
Bye for now *
Reosons
to attach / an attachment
for writing
to forward (an e-mail)
I am vrrriting in reply to / concerning /
disclaimer
with regard to / about (your latest
format
brochure).
Just wondered
if you could (help me). *
I am writing to (remind you about the
link
We wish to (inform you of a change to
signature
our prices).
subiect (line)
fust a quick e-mail to (say hi).*
I am writing in response to your
Soles ond morketing
I just wanted to let you know (that I can
mahe the product launch). *
adr,.ertisement
catalogue
direct mail
distribution
This is just to (say thanks for your
enquiry
c-mail). *
launch
Referring
to previouslfuture contoct,
Ieaflet
With reference to (your phone call), ...
marketing seminar
In reply to (your letter),
payment terms
...
*
Nice to hear from you.
price list
Thank you for your phone call.
promotional materials
Further to (your e-mail of 12th
range
September),
sales (representative/conference, etc.)
...
I hope to hear from you ...
*
Give me a call later on.
If you would like any further/additional
information, please do not hesitate to
contact us.
I was really glad to hear (about the
successful launch).*
" informal
Getting started
Iive
receiver/addressee/recipient
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I
importance option
sales conference).
advertisement.
W
Vocobulary
trade fair
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Structuring your message
THIS UNIT LOOKS AT:
I
I
e *&**x*
different ways of structuring e-mail messages, particularly replies
useful Ianguage for introducing main and supporting points (e.g. firstly,...;
os o result of ...) and for directing the reader (e.9. pleose see below)
Look at the e-mail extracts below showing how different people have replied to
incoming e-mails. Match each e-mail to one or more of these subiects.
iir:
{:l
*:ti ll
ll Dear steve
llrrrrnr, you for your e-mail. Please see my responses in between your requests
ll o"to*.
ll sest wishes
ll rn,,i.
il
Please could you qive me the production frgures for last August? I need to
llsend them to head offrce by the end of the week.
ll>
lll',"r'r"
I
on your desk.
ll > I need to see all the production staff on Thursday. Can you ring around and
llarrange a suitable time for everyone, and then book a room?
llfhe meeting will start at 4 p.m. and will take place in the boardroom.
tl
[TDear Martin
llanr"o you for your e-mail. Please could you give me a call on extension 343 to
llurruno" a time when I can come and lool< at your computer.
ll
r"r,
ll
.trn"t
ll
ll
ll
ll
ll
,."nu,.o,
- - -originrt Message - - -
rror,
M. Monroe
S"nt, 28 November 2003 09:45
,o,
J. cooper
srnt".t, Computer problems
ll o",,. ,,n",
llpf.rr" could you tal- Xem thêm -