Mô tả:
CUỐN SÁCH AI CÙNG CẦN
WELCOME TO
OUR
PRESENTATION!!!
GROUP 5
TOPIC:
MULTI – LEVEL
BUSINESS
OVERVIEW
1
Formation
2
3
4
Advantages and disadvantages
The compensation model
Products
FORMATION
Multi-level business
• is a general term used to indicate a method of
marketing products.
• is direct sales to the hands of consumers.
• they can buy in directly to the company without
going through the dealer or shop odd.
Forming and Development
U.S. Renborg Karl (1887-1973)
He was the first
application of
network
marketing ideas
to life, creating
an economic
system, a
business that is
considered most
promising in the
21st century.
U.S. Renborg Karl
In 1934, he founded the
company Vitamins California
and through new distribution
methods, as consumers also
become a product distributor,
his company has quickly
achieved sales of $ 7 million
that does not take a fellow
advertising does. The unique
in that by saving the cost of
advertising and other
intermediaries (agents, retail,
warehouse ...), people who
participate in his system can
receive higher remuneration.
over 30,000 large
companies
2010
more than 75
million people
more than $ 400
billion
Development in Vietnam
In early 21st century, MLM start entering the market
Vietnam.
By the end of the year 2004, in Vietnam there are 20
multi-level sales company.
On 31/3/2010, multi-level sales Association of Vietnam
(Vietnam MLMA) officially launched in Hanoi
In 2010 , Wine billion 2799 profit, increased 4 times
compared with 614 billion the previous 4 years
Pyramid
Multi – level business
Advantages
And
Disadvantages
ADVANTAGES
For MLM organization
ADVANTAGES
For the consumer
ADVANTAGES
For the participants
ADVANTAGES
For the nation
DISADVANTAGES
difficult to control
prices of goods
DISADVANTAGES
Difficult to control the
authenticity of advertising
THE COMPENSATION MODEL
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